In a post on the platform, she said was “immensely grateful” to Musk for “entrusting me with the responsibility of protecting free speech, turning the company around, and transforming X into the Everything App”. “I’m incredibly proud of the X team – the historic business turn around we have accomplished together has been nothing short of remarkable. We started with the critical early work necessary to prioritize the safety of our users—especially children, and to restore advertiser confidence. This team has worked relentlessly from groundbreaking innovations like Community Notes, and, soon, X Money to bringing the most iconic voices and content to the platform. Now, the best is yet to come as X enters a new chapter with @xai,” she continued.
Musk has posted a brief reply, saying only: “Thank you for your contributions.”
What is Linda Yaccarino’s net worth?
Linda Yaccarino’s net worth is estimated to be around $40 million, according to Market Realist. She reportedly received a hefty salary of $6 million in a year when she was the CEO of X, including bonus for reaching certain goals. Earlier, it was reported that she will be eligible for an additional $2 million in incentive money and $4 million in stock options after completing her three-year contract with X. Her wealth primarily stems from her long-standing executive role at NBCUniversal, where she reportedly earned around $4 million per year with performance bonuses, and from her lucrative compensation package at X.
Yaccarino’s varied asset portfolio augments her net worth in addition to her salary and incentives. She possesses two luxury ships, an incredible collection of seven cars, and five real estate holdings. Yaccarino has a portfolio of 13 stocks in terms of financial investments. At the moment, these stocks are worth about $5 million. She owns stock in a number of firms, including Starbucks, General Motors, Costco, Procter & Gamble, and Cognizant.ALSO READ: Flash floods hit Chicago after 5 inches of rain recorded in less than 2 hours. Check latest weather update
Who is Linda Yaccarino?
Linda Yaccarino took the reins at the microblogging platform X in 2023, following a decade-long career leading advertising at NBCUniversal.
Born on December 21, 1963, Yaccarino graduated from Pennsylvania State University with a degree in liberal arts and telecommunications. She began her media career in January 1992, joining Ted Turner’s media empire as Executive Vice President and Chief Operating Officer of advertising sales, marketing, and acquisitions. She stayed with the company for nearly 20 years.
In November 2011, she joined NBCUniversal Media as President of cable entertainment and digital ad sales. Her role quickly expanded—first to Chairman of Advertising and Client Partnerships, and later to Chairman of Global Advertising and Partnerships, overseeing the company’s worldwide ad strategy.
Her impact on the media industry has been profound. As her LinkedIn bio states: “Behind any show, on any screen, there’s an entire economic and technology infrastructure at work. No person has had a bigger hand in shaping it than Linda Yaccarino.” It also credits her with transforming the $70 billion premium video advertising ecosystem.
Though Yaccarino had strong ties with the advertising world during her NBCUniversal tenure, her move to X reportedly altered those relationships. After assuming the CEO role at X under Elon Musk’s leadership, Yaccarino took a more aggressive stance toward the ad industry.
Under her watch, X launched a high-profile lawsuit against a major advertising coalition and its members, accusing them of misusing their influence to sideline the platform. The lawsuit sparked an advertising boycott and drew the attention of the Federal Trade Commission, which reportedly opened a probe into a dozen ad groups.
These legal moves reflect Yaccarino’s broader agenda: to reset the dynamics of the advertising world amid growing debates over content moderation and free speech
