Labubus have sparked a frenzy of obsession, fueling online content and turning casual interest into passionate pursuit to build out a collection, and the Godiva x Pop Mart Labubu release taps into the monstrous collectible phenomenon. Together, the partners created a trio of co-branded soft ice cream flavors, and two milkshakes. These chocolate creations inspired by the forest elves of THE MONSTERS universe, incorporate colorful ingredients to evoke the essence of greenery, berries and lush plant life.
The Godiva x Labubu ice cream will be available in select destinations like Hong Kong, Macau, Mainland China, Taiwan, Singapore, Malaysia, and Indonesia. As a bonus, fans will find the treats packaged in special cups and cone wraps, as well as exclusive golden stainless steel spoons shaped like the character designed by artist Kasing Lung.
