A small mirror included with each balm provides educational information about the endangered status of each species, transforming a simple beauty routine into a learning experience. Endangered animals’ lip balm packaging has been praised for its tactile storytelling and consumer impact, turning cosmetic consumption into a platform for conservation conversations. The concept, inspired by the Red Data Book, makes urgent environmental concerns tangible and memorable, especially appealing to eco-aware beauty enthusiasts.
Image Credit: Zhejiang Axilone Shunhua Aluminum & Plastic Co., Ltd.